Event-oriented sponsoring management

this is how we do it.


Holistic sponsorship management

Nowadays, effective sponsorship management based on partnership is the basis of every successful event and festival. On behalf of right holders we take over the identification of potential sponsors, the development of partnerships and the negotiation of sponsoring contracts on eye level. Together with you, we create long-term partnerships from whom all sides benefit - event organizers, visitors and the partner companies.


Pitch deck creation

A convincing and structured pitch deck is an important tool to address potential sponsoring partners and to inspire them for your event. We rely on creative design, captivating content and strong visual elements to professionally present your event concept including all relevant information to potential industry partners.


Cooperation partners and sponsorship acquisition

A convincing and systematic acquisition and a stable network is the basis for a successful festival sponsoring. We attach great importance into finding and systematically approaching the right partners for each event. To this end, we conduct extensive research, visit countless trade fairs, identify potential sponsors, analyze their goals and needs, and develop customized cooperation offers.


Concept development

Together with all participants, we develop sustainable and innovative cooperation concepts and live activations that create added value for all visitors. Through our creative approach and many years of experience, we ensure that the event and partner activation will be a unique experience that enriches your event. With us, there are certainly no wheels of fortune and ballpoint pens.


OnSite Management

We take care of the entire OnSite Management to ensure a smooth running of our partner’ activations at your event. From planning to execution, we professionally support our partners and take care of all issues so that you can concentrate on the execution of your festival.



After the festival is before the festival - together we analyze all activations and optimize brand partner integrations. Through extensive data analysis, feedback surveys and tracking tools, we provide you with valuable insights to maximize the effectiveness of activations and optimize future strategies to improve your event.

Learn more about sustainable, effective and partnership-based sponsorship management.

Download Whitepaper now

Selection of festival activations

Listen, see and feel
with Tonies

Tonies, the leading brand in innovative audio products for children, created an extraordinary experience for our youngest visitors in 2022. An oversized Tonies sensory box featured interactive test stations that challenged all the senses. In addition, children had the opportunity to paint their own individual Tonie figures and create their own audio recordings with synthesizers to make the experience even more personal.

see video

Services: Strategy, conception, networking, production, touring, content production, sponsorship management.

The vegane GenussWerkstatt by Billie Green

Billie Green has set itself the goal of revolutionizing the market for vegan meat substitutes. In 2023, our vegan Billie Green GenussWerkstatt also toured music festivals and lifestyle sport events for the first time. The freshly prepared snacks could be enjoyed directly in the themed lounge area. And if you hadn't had enough yet, you could design your own snack board for the next breakfast or test and post your fluency in a "Roast Battle".

see video

Services: Strategy, conception, networking, production, touring, content production, sponsorship management.

Fascination Flame
with BIC

BIC, the largest manufacturer of branded lighters in the world, is a constant companion at every festival. But in 2021, BIC took its lighter to a new dimension.
The over four meter tall and true-to-scale replica of the lighter with real flame was the eye-catcher and a real photo magnet for Instagram-moments.
We also inspired visitors in our BIC Lounge, during backstage tours and in our luxurious glamping tents.

see video

Services: Conception, networking, production, touring, content production, sponsorship management.


Together with Unilever / AXE we fulfilled our mission and made every festival guest feel like a superstar! In our AXE POP-UP music video studio, with which we toured three hip-hop festivals, festival guests had the unique opportunity to shoot their own professional music video.

In the planning and realization process, we paid particular attention to create a live activation that is highly relevant to the target group. By installing a unique backdrop and luxury furniture and by hiring the best videographers from the scene we managed to create an immense hype.

In just 7 days, we produced over 300 music videos, which reached over 405,000 minutes of playback, just in the first two weeks after the festival.

Our music videos, organic advertising via the fans' social channels, were watched as often as if you listened to Luciano's track "Mios mit Bars" 104,790 times. But, you would have to be on vacation for 281 days and listen to the track 24/7.


Selection of Fan-Videos


Services: strategy, conception, networking, production, touring, content production, sponsorship management.